Stories are powerful. They have the ability to motivate, inspire, and drive people into action. Whether they are works of fiction or factual accounts, stories can impact and change lives. They are more than just forms of entertainment. They are not just updates on what’s happening around us and across our borders. Stories can and will change the world. So why then are we not harnessing its power? Why are we not telling stories that matter? Why are we holding back—afraid to tell the stories we own?
Whether fact or fiction—written or spoken—stories should be told. It doesn’t matter how exciting or how uneventful they may be. Every story has the potential to leave a mark—an imprint in the world and the lives within it. So if you’re not telling stories—withholding your tales–it is time you do. Don’t worry, you don’t have to write a novel. You most certainly don’t need to take up a course in journalism. You can simply start with these three kinds of stories in any form you’re comfortable with—the three kinds of stories that can make a difference.
#1 Stories That Make People THINK
This is my favourite kind of story as I love thinking. Whether its an article that brings up a question on ethics, a tale from Sherlock Holmes that has me wondering about the culprit, or a personal account that requires a solution, every story that makes me think allows me to examine my own thoughts, feelings, beliefs, and goals. It creates the opportunity for introspection—the chance to understand myself better, to find reason and meaning, and to choose who I want to become.
The fact that I like this kind of stories reflect in the kind of stories I tell. Some of my fictional works and personal sharings are open-ended and without conclusion. Why? Because I like giving my readers an opportunity to stretch their creative muscles—to imagine beyond my words and to determine an answer that is uniquely theirs. You see, nobody can tell you how to think. But a story that makes you think… has the power to change and shape your thoughts.
#2 Stories That Are TRUE
True stories are based on experience. Stories that are written from experience will resonate with anyone and everyone who has undergone the same. The fastest way to connect with anyone is to share something personal. And the easiest way to help someone is to share an experience—a journey you took and how you survived, or a journey you’re on and how you’re surviving.
With true stories, you don’t need a perfect ending. True stories can be incomplete—unfinished. Sometimes, people just need to know they’re not alone. It’s not about the answer you can provide, but the understanding you have to offer. Such stories can bridge gaps, give hope, fan passion, push boundaries, and inspire lives. They speak directly to the heart—the very thing that makes us human.
#3 Stories That Serve A PURPOSE
One of the most powerful stories you can tell is a story with a purpose—a story with a personal reason. Why? Because—though not wrong—a story without a purpose often falls short. It doesn’t leave an impact. And it falls short mainly because your audience can tell. They know when you’re creating for the sake of creating—it is content churned out for the sake of having content. Your audience can sense that, especially if they’ve been following you for awhile.
I’ll be honest, I have written stories for the sake of fulfilling promises. And when I publish these stories, I’ve noticed that my readers aren’t as engaged as when they read stories that were written with a reason. I don’t blame them for being disconnected—I was disconnected myself. But if I truly want a story to be impactful, it has to be told with a reason. Of course, there’s nothing wrong with stories without a purpose. The question is, is that the only kind of stories that you want to tell?
I believe that everyone has more than one story within them—more than one story that can influence and shape the world around them. You may not see the ripples or feel the reverb of your tales, but the moment you tell them, you’ve left an imprint somewhere, somehow, and in someone. So start telling stories that can make a difference. Don’t be afraid to ask questions, to be vulnerable, and to strive for a purpose. Start wielding the power that is already in your hands—the power that resides within you.